To gain, maintain and increase sales, build image, brand awareness and broadcast the brand via Education activities Improve hairdresser skills and knowledge, to build salon business. Address salons needs to partner with salon owner and team members, engage and connect with salon staff and owner to build loyalty. Educators are a vital link to form a strong relationship and connection with salons communicating on same level – with real hairdressing and expert color and retail experience.
Demonstrate and train GOLDWELL and KMS products and services to new, potential and existing salons in designated area of country
Be positive and a Brand Ambassador at all times, presenting yourself and the brand exceptionally at all times
Commit to achieving the Key Performance Indicators set at the annual review
To conduct in salon classes at a high level, following the class formats set out by the Education strategy
To conduct and sell Academy classes in line with the Education curriculum
Use and promote only GOLDWELL/KMS products, services and tools at all times when performing internal or external education activities
Making sure all demo product and tools are in pristine condition, fully stocked and ensure industry/Goldwell and KMS knowledge is fully up to date
Work as a united team within the Nordic Education team as required to support each other achieve common goals. Work closely with your sales team to achieve set goals and targets for new business and distribution bonus. Be available to present information at regional and national sales meetings to ensure all colleagues have the latest information
Be flexible and available to work outside of your given area - be able to work trade events, evening and weekends if required with reasonable notice given
Country qualifications in Hairdressing certification
Proven industry experience in all aspects of hairdressing including retail
Coping with variety of salon cultures/personalities, competing priorities and occasional long working days and often away from home
Good working and technical knowledge of colourants, treatments and haircare products.
Experience in planning and running training sessions that inform and motivate
Able to organise working days to ensure maximum number of locations are visited and be able to plan contingencies often at last minute
Able to communicate highly effectively in writing (producing presentations) and verbally (delivering presentations) to influence clients to choose KAO salon products every time
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