Assistant Brand Manager

Job ID: 2017-2992

Brand: Molton Brown

Location: GB - - London


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Overview:

  • To successfully participate the UK and Ireland Marketing Department actions in executing the in country brand marketing strategy and plans for Molton Brown.
  • Contributing to maintaining brand equity and delivering the brand image that meets our luxury vision and strategic objectives.
  • Assisting the Senior Brand Manager and drive projects to deliver the annual programme of agreed marketing activities designed to drive profitable, sustainable business growth.

Responsibilities:

  • Leveraging the global product and marketing calendars, work with the department to plan and execute the campaign calendars for UK & Ireland, to drive footfall and conversion within Molton Brown retail environments (stand alone stores, e-commerce, concessions)
  • Take active participation in defining and executing the PR plans across all launches
  • Support everywhere possible on Blockbuster campaigns (PR events, materials briefing & development, Media partnerships, etc.), and manage the PR execution for secondary launches
  • Actively support the Senior Brand Manager on Blockbuster campaigns, incl. trade marketing, POS / visual merchandising, in-store launch events, sampling initiatives, promotions, implementation tools briefing and development, etc.
  • Drive and project manage campaign activation initiatives for secondary launches
  • Work closely with other Global Brand Management teams, the Digital the UK Commercial teams to plan, execute and evaluate tactical customer and store activities
  • Report back on Marketing initiatives proposals to ensure overall plans remains within budget
  • Drive competitive overview on all Molton Brown key product categories and sales channels
  • Ensure 'wash-up' reviews are operated for all campaigns
  • Report back on each major initiative, including budget and associated sales performance
  • Assist the team with all necessary presentation or ad-hoc requests.
  • Manage samples orders and stock for the department and PR agency
  • Assist where necessary with store requests in a timely manner, incl. new stores opening

Qualifications:

  • To degree level
  • Sales and Marketing experience, preferably in the Beauty industry
  • Consumer obsessed
  • Passionate about Beauty products, brands and retailing
  • Commercially minded
  • A team player, collaborative in nature
  • Strong diplomatic and interpersonal skills
  • Demonstrable written and verbal communication skills
  • Highly organised with strong attention to detail
  • Proactive with a high level of initiative and a clear focus on delivering tangible results
  • Highly creative
  • Thinks outside the box



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