The Digital 3rd Party Manager (3PM) is to play a key role in maintaining and managing the Molton Brown partner websites focusing on the UK with some international partnership exposure. The role is responsible for ensuring consistency and providing a strong one2one relationship with all wholesale partners including but not limited to JLP, Boots, House of Fraser Digital teams.
Responsible for the maintenance and accuracy of all 3rd Party website content in order to ensure the brand’s positioning in each partner website.
Help drive the expansion and profitable growth of Molton Brown’s digital business on 3rd party websites whilst ensuring Molton Brown’s own websites are not damaged or affected.
Management of all 3rd party websites transactional and non-transactional relationships.
Use analytics and performance information to report on e-commerce / website performance (sales, costs, product performance, customer behaviour, site metrics, etc.), identifying and implementing opportunities for organic growth.
Contribute to the development of the customer journey, website usability and overall customer experience online always keeping in mind the “customer’s moment of truth”.
Effectively communicate product launches, retail campaigns & promotions and activities to partners and back to the Molton brown business.
Work with the DT&OM, DMM and brand marketing colleagues to develop websites’ potential to act an effective hub for the brand, ensuring the information needs of consumers, business partners are met.
Ensure the Molton Brown brand strategy and positioning as a contemporary English luxury brand is effectively executed across all websites.
Manage relationships with all 3rd Party partners to ensure the brand presence is maintained and enhanced in line with overall digital and brand strategies.
Ensure stock levels are maintained and are accurate - any issues or concerns should be raised to the relevant Molton Brown Retail/Wholesale contact.
Online marketing experience is essential. Applicants should demonstrate a good understanding of ecommerce and online marketing concepts.
Minimum 2 years’ experience in a results driven role for a consumer brand, managing external partners.
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