Job ID: 2017-2636
Brand: Molton Brown
Location: GB - - London
The Digital Marketing Assistant (DMA) is to play a key role in supporting the Digital Marketing function, responsible for supporting all online marketing channels including but not limited to Affiliates, SEO, Email, Social, Paid Search, Display marketing etc. The DMA will be expected to support the ADMM with and including but not limited to supporting affiliate programme management, blogger outreach, producing daily, weekly and monthly reports on all activities and their performance.
Analyse performance metrics and assist in optimising campaign performance to achieve KPIs including but not limited to ROI, Conversion, ATV etc.
Coordinate Digital Campaign calendar on behalf of Digital Team
Support the Digital Marketing Team with regular campaign reviews and wash ups, presenting back to the Digital team with results; what worked, what didn’t work etc.
Own and monitor Customer and Product Reviews including but not limited to BazzarVoice and BizRate
Responding to Customer Service Queries on Social channels in conjunction with SMC
Owning management of Google+, Polyvore and Pinterest as directed by the SMC and ADMM
Research market trends, and keep abreast of new technologies and digital innovations
Monitor and report Digital best practise
Support Social Coordinator with Social SLAs
24hr, 365 day Social Support (shared with ADMM, SC & DA)
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