Internship - International Marketing

Job ID: 2018-3861

Brand: Kao USA

Location: US - OH - Cincinnati

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The primary goals of the International Marketing(IMD) & Sales Intern is to assist the IMD sales and marketing management team in the coordination of data and creation of materials required for market planning distributor management and brand marketing. This individual will be responsible for coordinating the content and updates for the regional Jergens, John Frieda and Biore websites and social media pages. In addition, the Intern will work on various marketing activities that help drive the brand value in key markets (ie: assist with digital marketing content creation, monitoring competitive new product launches, competitive analysis).


  • Assist in Digital Marketing Communication – work with digital agency partner to consistently monitor and engage with consumers on our online platforms (Facebook, YouTube, Instagram, Twitter, etc.). Includes managing content calendar approval process between Kao parties and agency partner.
  • Competitive Review & Analysis – assist in notifying management team of competitive NPD and promotional activity and make recommendations to address
  • SKU assortment review: review and identify SKU assortment optimization by market and identify the best mix for key markets
  • Assist with the with updating content available to IMD distributors on SharePoint. Includes assisting with site maintenance and creating communications for the site.
  • Monitor execution of Promotion events per trade calendar. Assist IMD team in measuring success of execution


  • Junior or Senior pursuing a Bachelor's or MBA in any business discipline interested in pursuing a career in International Business and/or Sales & Marketing
  • Prior Internship/Co-op experience required
  • Working knowledge/fluency in Spanish is desired
  • Strong analytical skills
  • Proficiency in Word, Excel, PowerPoint
  • Strong listening skills, organizational skills, and ability to work on multiple projects simultaneously
  • Must demonstrate professionalism and self-confidence to perform effectively

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